Nostalgia City Mysteries

Mark S. Bacon

Category Archives: book publishers

Miscellaneous maliciousness

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One way to get useful background for a detective novel is to spend time in prison.  Another way to look at it would be: writing a novel is one way to pass the time when you’re in the slammer for murder and various other crimes.

Alaric Hunt is probably not the first con to write a crime novel but one of the latest, and thanks to a feature story in the New York Times Magazine, one of the better known.   As reported by Sarah Weinman, Hunt’s life is a sad case.  His abusive mother died when he was young and his life went downhill from there. In a lame attempt to get money so his brother could go to music school, the two hatched a plot to rob a jewelry store.  Arson was involved and a young woman died.  Hunt was sentenced to life.  He’s now 44.  He went to prison at 19.

His novel, written in prison, won a prize and a publishing contract.   His whole story makes fascinating reading.

Also noted

This space has devoted many words to the future of the publishing business and the popularity of e-books.   Last year saw more consolidation.  We used to refer to the major U.S. publishers as the big six.  That ended in 2013.

Random House merged with Penguin creating the largest publishing house in North America.   According to Publishers Weekly, the company will release more than 15,000 titles each year and employ more than 10,000 people.  Instead of the big six, noted one writer, we now have the Big One and the following four.   It’s estimated that Penguin-Random House will control about a quarter of the U.S. publishing market.

Speculation as to what this will do to the book market has been all over the map with some predicting the consolidation and ultimate end of the publishing business as we know it.  The authoritative Library Journal published a detailed analysis discussing how the merger will affect readers, authors, other publishers, Amazon and the book economy.  Important reading.

Favorite movie lines about writing

In the recent Woody Allen movie, “Midnight in Paris,” Owen Wilson plays a writer named Gil who is somehow transported to Paris of the 1920s.  There he meets Ernest Hemingway (played with panache by Corey Stoll).  Gil gives Hemingway a manuscript he’s been agonizing over and asks him to give him his opinion of his novel:

Hemingway:   “My opinion is, I hate it.”

Gil: “You haven’t even read it.”

Hemingway:  “If it’s bad, I’ll hate it because I hate bad writing.  If it’s good, I’ll be envious and hate it all the more.  You don’t want the opinion of another writer.”

Hyperlinks:

New York Times Magazine article on writer/con Alaric Hunt

Publisher’s Weekly reports the merger

Analysis of Penguin/Random House merger

Are you an “average” mystery reader?

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How do you feel about e-books?

The average mystery reader is a woman in her 50s or 60s.  She generally buys mass market paperbacks, but e-book mysteries are becoming attractive for some readers.

That’s the short version of many conclusions to be drawn from a collection of recent reader surveys conducted by Bowker, the book information systems company and the official ISBN agency in the U.S.

According to an Aug. 6 Bowker news release, the company’s 2013 U.S. Book Consumer Demographics and Buying Behaviors Annual Review showed that e-books account for 20 percent of spending on mystery titles.  Spending on e-books in all fiction and nonfiction categories, however, amounted to only 11 percent, compared to seven percent in 2011.

The Bowker release says women increased their lead over men in overall book buying, accounting for 58 percent of book spending in 2012, up from 55 percent in 2011.

Women buy a much bigger percentage of mystery books.  According to a presentation by James Howitt, director of publishing services for Bowker, and reported on the Slideshare.net website, 70 percent of mystery books are purchased by women.

As to the age of mystery buyers, regardless of gender, about 70 percent, according to the Howitt presentation, are 45 years old or older and more than half are 55 or older.

The Howitt presentation, based on a 2011 Bowker PubTrack survey, also showed where mysteries are purchased:

E-commerce  (2009) 18%  (2010) 26%

Large chains   (2009) 25%   (2010) 21%

Book clubs   (2009) 15%    (2010) 9 %

Independent bookstores (2009) 7%   (2010) 8%

Mass merchandisers (not warehouse stores or clubs)  (2009) 7%         (2010) 5%

Bear in mind these figures report where books are purchased, not the book format.  The above figures account for about 70 percent of books sales.  The balance come from grocery and drug stores, book fairs and other retail outlets.

Howitt’s graphic presentation also showed the popularity of the various formats for mysteries.  Mass market paperbacks are the most popular with about 30 percent of the market, followed by hardcover at about 25 percent, with e-books and trade paperbacks both accounting for approximately 20 percent each.  Audio mystery books make up less than five percent of the market.

Many other details about mystery readers can be found in a December 2010 Bowker readers survey commissioned by Sisters in Crime, an organization of professional women crime writers.

Some of the findings:

77 percent of mysteries are purchased by households with no children at home.

48 percent of mysteries are purchased by readers who live in suburban areas.

Readers over 60 are more loyal to an author or character than younger readers.

Women mystery readers spend an average of 11.3 hours per week in front of a book, men 8.6 hours.

The survey also addressed e-book mysteries and only 13 percent of the respondents had ever read one.  Half of the mystery readers said they were dead-set against e-books, with people in their 30s and 40s somewhat more likely to be open to reading e-books in the future.

Interested in more details?  The Sisters in Crime survey contains a comprehensive picture of mystery readers, their behaviors and demographics.  See the link below.

Commentary   Surprising to me that women make up 70 percent of mystery readers; not surprising that women read mysteries, but that men don’t.  But men don’t buy as many books nor read as much as women either.  I’ve been in a men’s book group for more than six years and every one of us devours books.  I’ll talk more about that in a coming blog installment.

E-books are becoming more popular–gradually–despite the Sisters in Crime results that say many readers are dead-set against them.  The Sisters survey is a few years old; e-books are gaining acceptance.  I think some people who resist e-books have never given them a fair chance.  Ever try to find a favorite or crucial passage you remember but didn’t mark?  Good luck in a paper book.  Traveling?  Pay the airlines for your stack of books, or carry a lightweight reader or tablet.  But I’ve trod this ground before.

Interesting to note that to the vast majority of mystery readers, the gender of an author is not a factor in their decision to buy or read a book.  One wonders if authors such as J.A. Jance or P.D. James initially picked initials to overcome gender prejudices.

Finally, the Bowker news release noted that despite the growth of ebooks, traditional print book output grew three percent in 2012, from 292,037 titles in 2011 to 301,642 in 2012.   With so many new titles each year, how does an author without a household name get recognized?

Hyperlinks:

Bowker Aug. 6 news release

Howitt presentation

Sisters in Crime survey 

E-Book update

Best-seller lists expand to encompass electronic titles; romance popular

One thinks big name authors live and die by the best-seller list rankings.  Those of us toiling in the lower levels of the literary landscape admire the sales figures and scour the lists looking for our next book to read.  E-book publishing, once the techy stepchild of the publishing business, is the fastest growing market segment and the subject of dedicated best-seller lists.  E-books also contribute significantly to sales in a new list for self-published books.

Publisher’s Weekly (PW) the trade journal for the book publishing/distributing business, has started a new list, recording the best-selling books self-published through the Smashwords platform.   The top-25 list is dominated by romance titles with three authors appearing three times each.  Each of those authors, Katie Ashely, Abbi Glines, and Shayne Parkinson, publish in e-book and paperback formats, as do many if not all in the top 25.

A list of the most popular e-books in 2012 was also published by PW and it’s comprehensive.  The list includes hundreds of e-books in graduated categories from 15 million in sales to 50,000.  Makes interesting reading.  There’s no indication as to which publishers PW queried, but it probably omitted very small houses and self publishers.   The first comment the online PW article generated was by someone suggesting they publish a list of the top selling self-published e-books.  A good suggestion, though the list might be quite similar to the above-mentioned self-publishing list.  With Amazon’s Create Space program, it’s simple for an author to create a paper book and e-book simultaneously; often the e-book is priced lower.

Other e-book best-seller lists are, if not plentiful, easily accessible.  In the latest Digital Book World list, for the week ending Aug. 18, an e-book from a small publisher beat out the big New York names.   As noted in the listing, the top selling e-book, The Boy in the Suitcase,  was priced significantly below the e-books from larger publishers.  Price has an effect on e-book sales, as discussed in this blog before, and the best-seller lists are good places for book buyers, authors and others to keep up with market trends.

The venerable New York Times also has e-book best seller lists for fiction and nonfiction and Amazon lists the top-selling Kindle books this year to date.

Also worth reading is Jeremy Greenfield’s article on top selling e-books from Forbes last month.  Hachette, one of the Big Five US publishers,  has recorded 153 e-book best-sellers this year, Greenfield reports.

Hyperlinks–

Publishers Weekly: Self-published best sellers

Publishers Weekly: Best-selling e-books of 2012

Digital Book World: Best-selling e-books

NYT: Best-selling e-book nonfiction

NYT: Best-selling e-book fiction

Best-selling Kindle e-books in 2013

Forbes: Who is getting the big piece of the e-book pie