Nostalgia City Mysteries

Mark S. Bacon

Category Archives: Death in Nostalgia City

Are six-pack abs necessary for a book launch?

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Last week, I attended my first book launch party. Many of the people I saw were tan young men with glistening muscles wearing low-rider jeans, guys who obviously thought shirts were optional. But more about that in a moment.

Until recently, the term “book launch party” made me think of a Manhattan rooftop garden filled with beautiful people and the sound of a string quartet and clinking champagne glasses. So when my novel’s publishing date approached and other writers asked me if I was planning a launch party, I just smiled and nodded.

Turns out, there’s a cottage industry for book launch parties—mostly of the virtual variety. Fledgling authors can select from a range of launch consultants who can create an online event that would be the envy of experienced wedding planners. Some virtual launches feature celebrities, free music downloads for all guests, contests, quizzes and prizes.

This sounded like a relatively simple thing to do, something my anxiety-ridden psyche could manage while I worked on the many other promotion tasks that awaited me. Serendipitously, I happened to receive an invitation to a book launch party on Facebook the next day, so I attended.

I should have guessed by the title, Young Studs in Love, that this was a romance book, not only aimed just at women, but at women a decade or three younger than I am. Nevertheless, it looked like an opportunity to learn some techniques I might use.

The main attraction of this party, however, seemed to be a progression of photos of the young, partially dressed young men I mentioned at the beginning—enough to fill a college football locker room. The women attending were excited, either about the guys or the possibility of winning one of the author’s new books, and they responded with virtual oohs and aahs. There were questions or contests or something, but I could take only so many sets of perfect abs, so I logged off. I did receive a nice message later from the party consultant thanking me for attending and giving me the sad news that I’d not won a free copy of the book.

Fudge-cakes-Web-optimized-6Somehow disenchanted with a virtual party, I considered the possibilities for a real party. But the more I thought about it, the more complicated it became. And let’s face it, there aren’t that many penthouse gardens for rent in Reno, Nevada.

What I settled on was a launch party on wheels. I baked a batch of mini bundt cakes–chocolate fudge with vanilla icing. Then I decorated the cakes with tiny reproductions of my book cover stuck on toothpicks, like flags. I topped it off with colorful sprinkles and I was all set.

I loaded my car with the cakes and little flyers about my book and headed out to visit friends and neighbors and spread the word about my book.  Everyone wished me well; some had already bought an electronic version of the book.

And they were surprised. But how often have you seen a door-to-door author with free cake?

Win a free book

Yes, I am taking part in something of an online launch party today. In fact, you could win a copy of Death In Nostalgia City by visiting Patricia Stoltey’s blog. (Click here) Sorry, no fudge cake.

Great moments in the history of anxiety

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“Fear rots the faculties.”
–Cornell Woolrich, “Deadline at Dawn”

 In a few days, my publisher will release my novel, Death in Nostalgia City. Not my first book but my first novel. A debut mystery is the industry term and it’s appropriate as I feel not unlike a tense debutant taking tentative steps onto a stage, hoping for the approbation of her society.

Writing in general is nervous work. Novelist Shirley Hazzard said, “The state that you need to write in is the state that others are paying large sums to get rid of.” But at least, with any luck, an anxious mystery writer can transfer that feeling, so necessary to the genre, onto paper.Anxious author 3 tiny  6151

I’ve experienced several levels of anxiety during the creation of my book. (See photo.) In this case, it was the production stages and the promotional planning, rather than the writing, that seem to have challenged my sangfroid.

Although I’ve had my writing critiqued and edited thousands of times–dedicated writers crave editing–my publisher’s multiple editing process was a bit unnerving, confusing. Then there’s the two biggest tasks that await a writer whose manuscript has been sufficiently vetted: approving a cover design and obtaining blurbs.

In this case, the cover design was the easy part, though not a short process. Ultimately designer Jacci Wilson created just the right cover.  It conveys the fact (a) that this is a mystery novel–although any title with the word “death” in it is likely a crime story–and (b) that the setting for the crimes is the desert near old Route 66. The cover also shows a hint of a town and an amusement park in the distance. That’s where the story’s headed.Final Cover front +++

The second of the two required tasks is to obtain blurbs. For the uninitiated, a blurb is a flattering quote about a book, preferably from an authority or well-known person, which is plastered on the cover. You’ve seen them.

These days, one or two blurbs seems not sufficient to establish a writer’s credibility. Many books have one or more pages of quotes attesting to the author’s talent, the incredibly involving content of the book and the necessity for readers to cease all productive activities in their lives until they’ve finished the tome.

One of the first places I went looking for a blurb was the Boston Globe. As a large part of my book takes place in Boston, I contacted a respected Globe feature writer offering her my manuscript for review. Turns out, reporter Beth Teitell has written books too, and was wise to my ploy. “You’re on a blurb quest,” she said.

Indeed. Fortunately, I managed to receive good blurb comments not only from other mystery writers, but from people in specialized fields–such as oldies music, theme parks and 60s/70s culture and trivia–that are part of the subject matter of my book.

With those two tasks behind me, I’ll be dividing my time between promoting the book and trying to write Nostalgia City volume II. Either of these tasks can easily be a full-time job. Pass the tranquilizers.

Post script.   My book was supposed to be available for advance orders on Amazon, a couple of weeks prior to its release. Today, in addition to noticing that the thumbnail of my book cover looks cloudy on Amazon (ditto for B&N), I also saw that the print version of the book is available for sale earlier than I expected. Also, the Kindle and print versions are not linked.  I’m told that after the Oct. 4 release date the listings will be combined.

Amazon and my publisher will sort things out. In the meantime,  read the first four chapters of the book here, on my website.  My reluctant investigators Lyle and Kate have some exciting surprises for you.

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I’m often asked if I have advice for people just starting out to be writers. My advice: Some less stressful jobs might be worth exploring, like crab fishing in the arctic, testing experimental aircraft or painting radio towers.

Introducing a new kind of theme park

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If you could create your own theme park, what would it be like? Lots of rides, food, music?   How about a chance to travel back in time?

Nostalgia City, the world’s most elaborate theme park, is a detailed reproduction of an entire small town from the early 1970s. The resort is complete with period cars, clothes, music, rides, restaurants, hotels—the works. Just the place for baby boomers, or anyone who wants to visit the past.

But what happens if rides go haywire? People could be killed.

I always wanted to design my own theme park experience—and as a writer, I’ve done it. In September, Black Opal Books will publish my new mystery novel, Death in Nostalgia City. It’s an exciting ride, but watch out. Details to follow.Nostalgia City Book Cover Front Final smaller  071814 CMYK